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Egg of Columbus


An egg of Colum­bus refers to a bril­liant idea or dis­cov­ery that seems sim­ple or easy after the fact.

When I recently read BIG’s book “Yes Is More” (an archi­tec­ture book, by Bjarke Ingels Group), I learned about the story of the Colum­bus Egg, which I really liked, so I though I’d post it here, for you guys:

When Colum­bus returned from his dis­cov­ery of Amer­ica, his fel­low explor­ers started ques­tion­ing his feat.

Any­one could have found Amer­ica if they would have just sailed long enough”, they said.

In response, Colum­bus took an egg and asked the gen­tle­men to place it on the table in an upright posi­tion. Think­ing it easy, they started try­ing to bal­ance the egg. After a round of failed attempts, they con­cluded it couldn’t be done. Colum­bus took the egg and hit it hard on the table, mak­ing the bot­tom crack flat so it could stand.

Hey, that’s cheat­ing! You didn’t say we could crack the shell. If you do that, it’s easy.”

That’s right. It’s impos­si­ble until some­one shows you how.” Colum­bus replied.

 

Googling the sub­ject, I also found a song made about the story, by the band
The Extra­or­di­naires.

 

New camera gear

I just got my self a new polariser fil­ter for my cam­era!
It is a fil­ter that makes you able to con­trol reflec­tions in your pic­ture. And you can see through water sur­faces. Because the fil­ter removes reflec­tions in your image, you’ll get more sat­u­rated images, and more con­trast in sky/clouds etc. I’ve taken some quick snaps of items in my home, which shows a lit­tle bit of what it’s all about.

The images on the left is with­out using pol-filter, and the right images are where it is used, and you can see how the images become less messy, more sat­u­rated, and more defined.



Bodum Design Award 2011


This is my sub­mis­sion for the Bodum Design Award 2011. Bodum is a Dan­ish table­ware and kitchen­ware com­pany, with focus on inno­va­tion and func­tion­al­ity. The con­test was about design­ing a new prod­uct, with focus on these things.

My sub­mis­sion was actu­ally an old idea that I had sketched down, and for­got all about. But when I saw this com­pe­ti­tion, I decided to use it. It is a spice rack, which is high and thin, like a lit­tle book, so that you can have all your spices fac­ing you, when they stand on the shelf, so that you get a good overview of what you have. It is also dec­o­ra­tive, com­pared to a messy cup­board, like on the image below.

I mod­elled a spice con­tainer in Cin­ema 4D, and used Pho­to­shop to fill in the spices. Then I made two A1 posters, which I sent to the competition.

Spice 2
This is how most peo­ple have their spices in the cup­board. Not very prac­ti­cal nor decorative.

 

 

Spice poster 1

Spice poster 2

Kontrapunkt. Design agency of the year

Kontrapunkt - Design agency of the year

At the Cre­ative Cir­cle Awards 2011, my col­leagues at Kon­tra­punkt took three prizes:

  • An award for a type­face for the world’s best restau­rant Noma
  • An award for a pack­ag­ing design for Japan­ese jew­ellery com­pany Tasaki
  • The big prize for DESIGN AGENCY OF THE YEAR

I can’t brag about hav­ing been a part of it, because I just started work­ing at KP2 / Kon­tra­punkt recently, but I’m exceed­ingly proud, hav­ing such skilled colleagues!

 

YCCA11 contributions

Two posters made for YCCA11. The brief was mak­ing a poster for Ægteskab Uden Grænser (Mar­riage across bor­ders), brand­ing their asso­ci­a­tion, which informs peo­ple about the strict rules we have in Den­mark, when one wants to marry some­body from another country.


The con­cept here, is list­ing some of the things that stand in the way, when you try to con­nect love between two peo­ple, across borders.

 


This poster plays with an old Dan­ish chil­dren phrase, which goes: “fuck you, go away, you’re too small”. It is con­nected with the hand sig­nals, as shown. We asso­ciate the Dan­ish laws with naive small chil­dren, reject­ing peo­ple based on minor things, such as being too small.

Both posters are made together with Ken­neth Nytoft Petersen.

 

Young Creative Circle Award 2011

ycca11
I par­tic­i­pated in this years Young Cre­ative Cir­cle Award. It is a com­pe­ti­tion that is held for young cre­atives, aged under 29, work­ing in an a cre­ative agency, or study­ing graphic design, or similar.

You get a brief, and then your team (2 per­sons) have 24 hours to come up with some­thing excep­tional, within the three cat­e­gories: print, web or design. The best entires will be short­listed, and the win­ners will go to Cannes, par­tic­i­pat­ing in the inter­na­tional contest.

I’ll post more info about my work in the com­pe­ti­tion later, when I’m allowed to pub­lish it. But mean­while, take a look here: www.creativecircle.dk.

Hired at KP2 / Kontrapunkt

I just got hired on a tem­po­rary project con­tract at KP2, which is a part of Kon­tra­punkt. Kon­tra­punkt is one of the lead­ing design agen­cies in Den­mark (and North­ern Europe?). They called me in for a meet­ing, with a 2-hour notice at wednes­day. They wanted me for the job, and I had until the next day at 12.00 to con­sider their offer. I accepted thurs­day morn­ing, and fri­day morn­ing I had my first day at KP2 – Pretty rapid start :c)

I’m work­ing with Carls­berg and their brands — Carls­berg, Tuborg, Somersby etc., for mar­kets all over the world. I was look­ing for some­thing new, com­pared to my old posi­tion, and this def­i­nitely is.

UPDATE 2011.02.25:
I’ve now been per­ma­nently hired at KP / Kon­tra­punkt. I’ve been very happy work­ing there so far, and this shows that they have been very sat­is­fied with my effort. So could it be any better?..

The site is up and running!

Hello every­body. Today I got my web­site run­ning, which includes a port­fo­lio com­bined with this blog. The pur­pose of the web­site is to spread the word of my works, mak­ing peo­ple hav­ing my name in mind, when they need a graphic designer for something.

The por­fo­lio part shows work that I’ve done, and short descrip­tions of the brief­ing, the work process and the results.

The pur­pose of this blog part is to give peo­ple insight in what I’m cur­rently up to. It also shows stuff that I might not pub­lish in my port­fo­lio later on, because you kind of have to choose selected things you want to show — oth­er­wise it would all get too messy, if I showed every­thing I had done.

But take a look around – Enjoy!